The Business Plan is a synthetic document which aims to present the activity of a company and its potential. It traces the genesis of the project, presents the project owner(s), describes the human resources, marketing and sales strategy and the…
What percentage of the capital should be given to investors?
Do you want to call on external investors to finance your growth? This is a necessary step for many entrepreneurs. However, it is advisable to anticipate the dilution mechanism in fund raising. Go for it but don’t forget two things:…
How to create an effective business plan?
The business plan is a fundamental document for entrepreneurs and it is carried out at different stages of a company’s life: first, to assess the viability of a project, also to obtain bank financing or to raise funds from private…
Initiatives that promote the financing of startups founded by women
Since 2008, startups founded by women have received only 5% of venture capital funding (Sista/BCG study 2019). This is mainly due to investment funds led by a majority of men. The latter invest mainly in startups led by men. Indeed,…
Advimotion, consulting firm in fundraising
Advimotion is a consulting firm in fundraising that has been active for over a year. We have successfully assisted several companies in their fundraising. In this article, we explain our specific methodology. How does a fundraising with our consulting firm…
Top 10 acronyms used in the fundraising world
If I tell you: “VC, BFT and CII”, do you understand me? Thanks to this article, you will understand the main acronyms used in the world of fundraising. When Anglicism invades us. 1- Love money. Who better to invest in…
3 things to know before raising funds for the first time
Are you a start-up company or thinking about creating a company? Are you wondering about raising funds? We share with you our tips in this article in order to prepare this crucial step. Estimate the needs to raise funds For…